Research
How was the LEGO movie funded?
It was funded at a $60 million budget by Village Roadshow Pictures and Warner Bros.
How was the film produced? What was the effect on Warner Bros?
Produced by Warner Bros (mainly CGI animation) in February 2014, and became a massive success ($468 million).
How was it distributed? How did this affect different platforms?
Distributed by Warner Bros worldwide, at first of course in cinema, but later on, allowed subsidiaries to release on DVD's and more commonly Blu-ray. Now, it is commonly accessible on streaming services.
How was the film circulated globally? Was this successful because of the conglomerate ownership? How did the Warner Bros use convergence?
The movie was released by Warner Bros globally to all cinemas, DVD's and streaming services as well as merchandise such as LEGO sets were released by global partners. Warner Bros being a conglomerate gave them complete control of distribution and especially marketing (advertisements).
How was the LEGO Movie regulated, by who and what problems did it face?
The LEGO Movie was regulated by the BBFC, given a U rating. The guidelines stated that 'mild violence may be accepted if it is justified by context (comedic, animated etc). So despite containing mild violence, the BBFC were still able to give it a U rating. The U rating allows for a more diverse audience, parents or guardians can trust that the movie is safe to watch for their children.
How did the film industry reflect the society in 2014 when it was produced?
Film was available in 3D - reflects society of film industry and what is available to the public. Also the film was available on streaming services, also reflecting the 'film society' of this day.
How did the film’s distribution and circulation reflect the target audience? (remember the target audience for the film is NOT just children)
Repeat viewing - audiences may buy merchandise. Also adds success of the film, being available on more than one platform, mass exposure and opportunities to watch the film.
Excellent work here Sam - good use of terminology.
ReplyDeleteOne question needs changing - how was the lego movie regulated, by who and what problems did it face?
Remember it was regulated by the BBFC. Please change this and explain WHY it was given the age rating U. This link here is excellent and will help you (very short, insightful webpage) - https://www.bbfc.co.uk/education/case-studies/the-lego-movie
Miss Crader